NEW YORK, June 20 – The Council for Economic Education (CEE) welcomes Arkadi Kuhlmann, Deidre H. Campbell and Rob Duboff to its board of directors. Effective May 23, the CEE’s board of directors voted as the newest members of the board Kuhlmann, president and CEO, ING DIRECT USA; Campbell, managing director, Burson-Marsteller; and Duboff, CEO and founder, HawkPartners LLC.
“We are privileged to have three brilliant minds join our board this year,” said CEE President and CEO Nan J. Morrison. “The CEE will benefit and grow from the experience, knowledge and passion Kuhlmann, Campbell and Duboff will inevitably bring to the organization.”
Affectionately referred to as “The CEO of Savings” by ING DIRECT associates, Kuhlmann is president and CEO of ING DIRECT USA, the country’s largest savings bank. Kuhlmann previously served as president of North American Trust and CEO of Deak International Inc. He received in 2010 a CEE Visionary Award which honors champions of economic empowerment.
Kuhlmann is dedicated to inspiring all Americans to be savers in a nation full of spenders. He was a professor of International Finance and Investment Banking at the American Graduate School of International Management (Thunderbird) Phoenix, Arizona, and he currently serves on several boards for ING DIRECT N.V.
“There is an urgency to help young people understand financial and economic principles. To improve the future, we must focus on the present, and my role with the CEE will directly instill these principles on today’s students and teachers,” said Kuhlmann.
Campbell brings 16 years experience in corporate/financial communications to CEE’s board. As managing director at Burson-Marsteller, she leads financial communications, working with companies to communicate strengths and vision to global capital markets and their thought leaders. She previously served as executive vice president at GolinHarris where she led the corporate practice in New York. Campbell served as an international investment specialist at the Overseas Private Investment Corporation (OPIC). She is an active member of the Financial Women’s Association (FWA).
“As the CEE evolves with the ever-changing landscape of personal finance, I am hopeful we will have a positive and lasting impact on financial and economic education,” said Campbell.
Duboff, CEO and founder of HawkPartners, focuses on helping clients develop effective communications and marketing strategies. Current clients include Korn Ferry, Vistaprint, AAA and CapitalOne. Duboff previously served as chief marketing officer at Ernst & Young, and as vice president and board member at Mercer Management Consulting. He currently teaches courses at Boston University and has taught at Boston College and MIT’s Sloan School.
“It is an exciting time in the fields of personal finance and economic education, and there has never been a greater need for financial literacy,” said Duboff. “There is always work to be done to increase outreach and effectiveness, and I look forward to utilizing my background in a meaningful way for the CEE.”
Kuhlmann, Campbell and Duboff join a diverse and dedicated board where they will contribute to the mission of the CEE to advocate for better and greater school-based economic and personal finance education at the K-12 level; and to educate young people in the United States and around the world.
About the Council for Economic Education
The CEE aims to empower people to make informed and responsible choices throughout their lives as consumers, investors, citizens, and participants in the global economy. The CEE advocates for better and greater school-based economic and personal finance education at the K-12 level through well-prepared teachers and high quality programs that help young people achieve economic and financial literacy. Each year the CEE’s programs reach more than 150,000 K-12 teachers and over 15 million students in the United States and in more than 36 other countries.
About ING DIRECT USA
Driven by its dedication to foster a nation of savers, ING DIRECT USA offers simple financial products that meet the needs of “Main Street” consumers. ING DIRECT USA operates through a suite of direct channels and shares the resulting efficiencies with customers in the form of attractive rates on savings and payment accounts, mortgage loans as well as investment services. ING DIRECT USA’s passionate focus on customer advocacy has fortified a culture of strong ethics and integrity. As a result of straight-forward communication, customer service excellence and consumer-friendly policies, ING DIRECT USA is today the largest savings bank in America with 7.7 million loyal customers and $92 billion in total assets.
Burson-Marsteller (www.burson-marsteller.com), established in 1953, is a leading global public relations and communications firm. It provides clients with strategic thinking and program execution across a full range of public relations, public affairs, advertising and Web-related services. The firm’s seamless worldwide network consists of 67 offices and 71 affiliate offices, together operating in 98 countries across six continents. Burson-Marsteller is part of Young & Rubicam Brands, a subsidiary of WPP (NASDAQ: WPPGY), one of the world’s leading communications services networks.
HawkPartners is a boutique consulting firm that helps clients make fact-based decisions to guide their marketing and brand strategies. We work primarily with global, market leading clients across a variety of industries, and have experience working across all major markets in the Americas, Europe, and Asia. Founded in 2002, HawkPartners is based in Boston, New York, and Washington, DC. HawkPartners offers a unique combination of skill sets — our team is comprised of veterans of management consulting who are also experienced market research practitioners. Many of us also have substantial marketing management experience. As a result, we provide our clients with more strategic insights than a typical market research firm, and more research-based insight than a typical consulting firm.